What a CRM is built for
CRMs help you manage customers, contacts, and sales activity.
Revenue Execution Platform
Plan targets, run pipeline, and forecast revenue — one live view of the number, without spreadsheets or quarter-end guesswork.
Is this for you?
If your team carries a quota, you are in the right place.
The shift
CRMs and revenue platforms solve different problems. Here is the difference that matters for quota-carrying teams.
What a CRM is built for
CRMs help you manage customers, contacts, and sales activity.
What VAZOOL is built for
VAZOOL helps you manage targets, pipeline, and whether you will hit the number.
One connected platform for the full revenue motion — from company target to closed deal.
See it in the product
Real product screens — dashboard, pipeline, and forecast. Pick a view below.

Company-wide revenue and units against target — see attainment and what is left to win.
Most revenue teams run on tools built for contact management — not for hitting a number. The gaps show up every week.
Numbers are stitched together by hand and out of date before anyone sees them.
Targets live in spreadsheets while pipeline lives somewhere else — and nobody trusts either.
Leaders only get a clear picture when the reports land — too late to course-correct.
Teams spend hours reconciling data instead of deciding what to do about it.
Target Cascade™
Target Cascade™ is how VAZOOL turns a board-level revenue goal into quotas at every level — then rolls attainment back up in real time.
Set the company goal once
Define annual and quarterly targets at the top — no duplicate spreadsheets.
Cascade through the hierarchy
Allocate quotas across regions, managers, and reps automatically.
Roll up attainment live
See how every level tracks against their number — not at month-end.
Know if you'll hit target early
Spot gaps weeks out and act while there's still time to close them.
One platform for the full revenue motion — from the company target to closed business.
Set the company goal once and cascade quotas through every level with Target Cascade™.
Manage opportunities, accounts, contacts and activities in one place.
Understand future revenue before the quarter ends.
Measure performance against goals in real time.
Traditional CRM
VAZOOL
Who it's for
Not just pipeline volume — a revenue target the board expects you to hit.
VAZOOL fits organisations where sales is measured in quotas, seasons, territories, or recurring revenue — and where spreadsheets are still doing too much of the work.
Set company ARR once, cascade quotas to AEs and managers, and roll up attainment before the board asks.
Run sponsorship, hospitality, and partnerships against a season target — not three disconnected spreadsheets.
Track sponsor pipeline, renewals, and package revenue in one place while rights inventory stays tied to the goal.
Plan event and venue revenue by property, give reps clear quotas, and see which sites are on pace mid-season.
Forecast project and retainer revenue by practice or partner — with pipeline that rolls up to the firm’s number.
Assign territory targets, hold reps accountable, and give regional leaders one roll-up view across the network.
Five beliefs that shape the platform.
Targets first
Company goal → manager quotas → rep numbers. No orphan spreadsheets.
Visibility drives ownership
Real-time attainment so everyone knows who owns the gap.
Forecast early
Weighted pipeline flags misses weeks out, not at quarter-end.
Pipeline with purpose
Every deal ties to the target — reviews answer one question: will we hit it?
One platform
Planning, execution, and analytics together — not stitched tools.
Stop managing CRM. Start managing revenue — start a 30-day Professional trial, every feature included.